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People-Centric AI Transformation

While AI is streamlining HR operations, it’s crucial to implement a technology strategy that keeps humans at the centre, allowing them to grow, thrive, and contribute to the organisation’s success.

By Lena Russell

AI is changing the way HR teams work, making everyday processes faster, more efficient, and better suited to support business growth. As organisations adopt intelligent tools to handle routine tasks and improve service delivery, the role of HR is evolving. 

It’s no longer just about administration; it’s about becoming a strategic partner in shaping the future of work. But as digital transformation accelerates, it’s essential to keep people front and centre, ensuring employees continue to feel supported, valued, and empowered in increasingly technology-driven environments. 

At Ricoh, emerging tools, such as AI, are being explored thoughtfully to streamline HR operations and elevate the employee experience. Tasks like processing payroll, managing onboarding, or responding to basic queries, once time-consuming, can now be automated, giving HR professionals more time to focus on helping people grow, thrive, and contribute to long-term success. 

One area where this shift is already having a big impact is benefits administration.  

Traditionally confusing and impersonal, the process is being reimagined to feel more intuitive and tailored. Data insights can now drive personalised recommendations, virtual assistants help employees make informed choices, and support becomes far more relevant to individual needs. It’s a transformation that cuts through complexity and helps people feel seen, understood, and empowered throughout their journey. 

Communication is another core part of modern HR. Intelligent chatbots and digital assistants are now responding to questions in real time, providing consistent, accurate information and easing the load on internal teams. For employees, this means faster access to help anytime, anywhere. 

But improving efficiency is just one part of the picture. Automation is also freeing up time for more meaningful work, helping build a workplace culture that values creativity, well-being, and purpose. When people can shift their focus from admin to high-impact, fulfilling projects, job satisfaction grows and so does organisational performance. 

To truly unlock these benefits, investment in people is essential.  

No digital tool can deliver its full value without the skills to use it effectively. That’s why training and upskilling are a critical part of the journey. At Ricoh and beyond, preparing employees to work confidently with new technologies is key to closing the digital skills gap and building a future-ready workforce. 

With new capabilities come new responsibilities. Introducing advanced systems means dealing with sensitive employee data, and trust must be earned. Strong governance, clear privacy policies, and transparency in how tools operate are non-negotiable.  

And while digital systems can handle many tasks, there are still moments, particularly those involving care or complexity, where the human touch remains essential.  

Technology should support connection, not replace it. HR’s future is already taking shape. Teams are working smarter, communication is more responsive, and support is becoming increasingly personalised. The organisations that lead this transformation will be those that recognise a simple truth: it’s not just about technology. It’s about people. 

Through combining smart tools with a commitment to human connection, there is an enormous opportunity to simplify processes and personalise support, while never losing sight of the people behind the work. 

AI is helping to build a workplace that’s both high-performing and people-first. 

Lena Russell is head of people experience and talent at Ricoh UK. 

Tags: EMEA June 2025, EMEA News

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