The ability to recruit and retain members of a younger generation can challenge any organization.
Today, companies are specifically challenged to recruit and retain individuals under age 35. This younger generation, known as “the Millennials,” is well-versed in social media and the subsequent social changes it has created. Add in the normal age gap that comes from differing life experiences and priorities, and a generation gap is formed.
Members of this new generation are accustomed to communicating frequently, at alarming rates. Likewise, they are seen as tech-savvy, collaborative, and socially aware, and they comprise a large demographic. They make up nearly one-third of the U.S. population and represent a growing percentage of the workforce.
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