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Rymax Hires Carrie Bryan As Its Senior Director of Key Accounts

Rymax, the premium and incentive industry’s pioneer in loyalty marketing, has announced Carrie Bryan as its new senior director of key accounts. As part of her responsibilities, she will play a critical role in nurturing and growing relationships with the company’s clients, driving revenue growth, and ensuring long-term success. Based in Minneapolis, Bryan will report directly to CEO Eve Kolakowski, who owns the women’s business enterprise (WBE) company.

With a career spanning over 20 years, many of which have been dedicated to the incentive, rewards, and loyalty space, Bryan is an innovative executive leader who has spearheaded some of the most successful programs in the industry. She offers deep experience in enterprise sales and channel management to Fortune 500 companies. Bryan joins Rymax from Shutterfly, a leading e-commerce brand for personalized products and custom designs, where she served as their senior director for enterprise sales. Earlier in her career, she worked at Rymax as its North Central sales manager. Bryan holds an M.A. in business management from Hamline University in St. Paul, as well as a B.A. in psychology from the University of Minnesota.

“Stepping into this newly created role, I’ll continue to expand Rymax’s robust portfolio, while overseeing the relationship management and development with its most prestigious clients, many of which are industry leaders and household brands,” Bryan says. “It’s especially meaningful to be returning to Rymax with Eve at the helm, which is not just an exciting career move but a commitment to an organization that celebrates entrepreneurship, innovation, and success.”

Since 2000, Rymax has fostered relationships with hundreds of prestigious brands to offer customers thousands of reward options across various product categories, ranging from designer fashion and luxury accessories to home essentials and technology. Last year, Rymax announced a partnership with Capital One, enabling the global financial products and services leader to provide eligible Capital One rewards cardholders access to sophisticated merchandise-rewards programs. Through the collaboration, Capital One’s rewards cardholders can redeem their rewards from a wide range of Rymax’s top-tier merchandise from brands such as Apple, Dyson, Tumi, Gucci, Bose, Samsung, and Marc Jacobs.

“As a pioneer in the incentive industry for 24 years, as well as a women-owned business, we know firsthand that relationships form the foundation upon which we build our lives, as well as our careers,” says Kolakowski. “We’re delighted to welcome back Carrie to the team, someone who shares our commitment and determination in cultivating and nurturing these connections with our colleagues and customers, alike.”

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