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TriNet Names Goldfield CEO; Founder Babinec Remains Chairman

TriNet, a national provider of HRO services for small and medium-sized companies throughout the U.S. and Canada, has named Burton M. Goldfield president and CEO. Joining TriNet at a critical stage in which the company’s growth is accelerating, Goldfield will lead the effort to take TriNet to the next level as a strategic national leader in the professional employer
organization (PEO) industry.

Martin Babinec, who has served as TriNet’s president and CEO since founding the company 20 years ago, will continue on as chairman.

With more than 25 years experience in increasingly high profile, executive-level sales, operations, and technology management positions, Goldfield is known for his extensive expertise at growing emerging businesses into large-scale corporations. Goldfield joins TriNet after stepping down as CEO of Santa Clara-based Ketera Technologies, Inc., a provider of software-as-a-service (SaaS) spend management solutions to Fortune 2000 companies

“TriNet has been on an amazing 20-year journey that continues to evolve with opportunity at every step,” said Martin Babinec. “Due to our outstanding growth and continued innovation as an industry leader, we are poised on the brink of exciting change. It was important to add new leadership talent, and an individual of Burton’s caliber will help us take full advantage of the unique position we are in.”

Previous to his tenure at Ketera, Goldfield was with Hyperion Solutions Corporation, where he was senior vice president of worldwide field operations with global responsibility for direct and indirect sales, consulting services, support, training, and field marketing. Prior to that, Goldfield was with IBM Corporation as vice president of worldwide sales for the Rational software brand and was responsible for leading global direct and indirect sales, consulting, and field operations organizations.

Tags: Engaged Workforce, Payroll

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