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Top Motivator for Wellness Program Participation? Employee Rewards

Rewards and incentives are top motivators to engage individuals in employer-sponsored health and wellness programs, according to a recent survey conducted by Wondr Health, an industry leader in digital behavioral support and weight-loss management for full-spectrum weight and obesity care.  

“These findings demonstrate the impact rewards have on engagement,” says Scott Paddock, CEO of Wondr Health. “As obesity and related chronic conditions and healthcare costs are on the rise, insights about what drives engagement in health and wellness programs are key for leaders designing their benefits strategy and looking to protect the health of their people.”  

Wondr Health conducted the survey in September and asked individuals to share what factors motivate them to stay engaged in a health and wellness program. These include:  

  • rewards and incentives (35.6%); 
  • personalized reminders and communications (31.8%); 
  • recognition of achievement (14.6%); 
  • coaching (13.1%); and 
  • community support (4.9%). 

“Rewards have the potential to increase engagement in the Wondr program by an estimated 20%,” says Marin Hoffman, chief experience and engagement officer at Wondr Health. “Greater engagement leads to more, sustainable weight loss and improved health outcomes like reversal of risk factors for high-cost cardiovascular conditions and diabetes.” 

Wondr, a full-spectrum weight and obesity-management program, treats the root cause of chronic metabolic conditions resulting in long-term weight loss, improved movement, reduced stress and anxiety, healthy eating habits, better sleep, and more. Rewards are an integral part of the Wondr program that reinforce skills needed for long-term health. Participants earn rewards when they actively engage in the program. This enhances the Wondr experience and recognizes key behaviors that drive sustainable weight loss. 

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