Tag Archives: Brand

Get Ready for 2019

2019 HR Forecast

HR experts share six trends that will shape the industry in the coming year.

By Marta Chmielowicz

The past year in HR has been marked by developments in smart technologies, key shifts in workplace management practices, and the rise of alternative forms of work. With artificial intelligence (AI), automation, social media, and a new world of data and analytics at their fingertips, HR professionals have transformed the industry into a more agile and strategic business function. According to DDI’s 2018 Global Leadership Forecast, 71 percent of HR professionals report that their reputation with the senior team as a trusted advisor has improved in the past three years.

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What’s Your Story?

Employer Brand

Sharing brand storytelling in an authentic way helps companies connect and engage with employees at many levels.

By Marta Chmielowicz

Storytelling is an ancient and universal human trait. From visual stories told through cave drawings and ancient hieroglyphs to epic poems communicated to the masses, stories have been central to how humans connect, learn, and make sense of the world. Even with the advent of printing, and later, technology, the common themes and narratives found in good stories remain constant.

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