In this Flash Report sponsored by AgileOne, we take a look at how employers feel about their brand strength when attracting contingent workers in the North America region. There are approximately 6 million workers classified as contingent in the US, and nearly three-quarters (71 percent) of respondents felt that the contingent workforce is an important part of the employment mix.
When respondents were asked about the importance of employer brand in attracting contingent workers, 60 percent felt as though the employer brand was important; however, this is significantly below the importance attached to attracting and retaining full-time employees.
HRO Today Flash Reports are a series of ongoing research that delivers focused briefs to support business decisions and further discussion among HR practitioners and thought leaders. This latest Flash Report, sponsored by Newton Talent, examines the use and importance of social media as part of a recruitment strategy.
HR departments are now utilizing social media as an essential component of their recruitment strategy, with more than one-half (57 percent) of practitioners surveyed reporting that recruiters find social media as an effective tool. Commons goals of respondents who use social media in recruitment include: promoting jobs openings, building talent pools, reducing costs, and gaining referrals.
The Worker Confidence Index (WCI) for the third quarter of 2018 increased by 3.1 points, and is now at its highest level since the first quarter of 2017. All four components of the WCI saw increases this quarter, with Likelihood of a Promotion rising the most, followed by Likelihood of a Raise and Trust in Company Leadership.
Both men and women continue to feel more confident about getting a raise. Workers remain secure about job stability, which may be due in part to near historically low unemployment rates. Women continue to report higher levels of confidence in job security than men, and the percentage of men who felt concerned about job security decreased from last quarter.
What else does the report show that impacts HR? Click here to download the report.
By Kay Cooper, Managing Director, Korn Ferry EMEA RP
Most talent acquisition professionals feel the tension between addressing short-term hiring needs with longterm goals. Despite best efforts to look into the future, the speed of technological advances and changing business priorities makes knowing what’s going to happen next year—or sometimes even next month—extremely difficult.
At Korn Ferry, we understand our clients’ needs to be agile and adaptable as their business evolves. Fortunately, our RPO and Professional Search teams are in a unique position to quickly and effectively meet these changing needs. We have the tools, the teams and the geographic reach to meet our clients where they are and where they need to be.
What role do providers and HR practitioners have in the process of innovation?
Innovations in artificial intelligence and analytics, along with development in cloud, social and mobile technologies, are making HR systems more intelligent and more engaging. In fact, research shows that for just the first three quarters of 2018, there have been over 125 significant product announcements worldwide in the industry.
What technological advancements and news happened during the third quarter of 2018?
The rate of advancement in human capital management (HCM) technology sector has been increasing exponentially. In order to track the players and their innovations, HRO Today and Alexander Mann Solutions have partnered to release quarterly reports that summarize trends, funding initiatives and other activities that support product innovation in HR.
With Paul Harty, Chief Solutions Officer, Sevenstep
With unprecedented low global unemployment rates, today’s forward-thinking companies are looking inward at their own internal talent pools to fill critical positions while growing employees. Paul Harty, chief solutions officer for Sevenstep says that data will be key to their success. Here, Harty explains what to measure, the best intelligence tools to leverage, and what actions to take in order to gain a competitive advantage.
With Barry Morris, CEO, CapRelo
More than eight in 10 millennial workers in the U.S. are willing to relocate for a job. Faced with such a high demand for mobility from the largest generation in today’s workforce, organizations are faced with new challenges: creating an attractive program, reducing costs, and managing compliance issues.
Here, Barry Morris, CEO of leading global relocation company CapRelo, discusses how HR professionals can overcome these challenges while simultaneously driving broader corporate strategies and cultivating a culture of growth and excellence.
The key? Effective partnerships. By collaborating with a mobility partner, organizations can set themselves up for success in a dynamic global business landscape.
With Karl Zonghi, Executive Vice President of North America, Advantage xPO
Today’s workforce is made up a diverse mix of talent types: full-time employees, contingent workers, consultants, freelancer, SOW, boomerang employees, and more. Karl Zonghi, executive vice president of North America for Advantage xPO, says these pools of individuals have different needs when it comes to the way in which they engage with an employer. A MSP partner plays an important role in both helping organizations find the talent they need and ensuring that the talent has a positive experience—one that encourages the drive to achieve business results and potentially becoming a full time employee. Here, Zonghi explains the keys to a successful MSP partnership.
With Dr. Natalie Baumgartner, Chief Workforce Scientist, Achievers
Employee engagement is an ongoing issue. What can we do to effectively engage employees? Start with recognition and feedback. According to Aptitude Research Partners, companies identified recognition as having the greatest impact on engagement. And it doesn’t stop at recognition. Go the extra mile with employee feedback, pulse data and personalized actions in real-time to immediately address any disengagement. Dr. Natalie Baumgartner, Chief Workforce Scientist for Achievers, shares how to effectively leverage recognition and feedback to boost engagement across your organization.
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